Let’s bring this court to order. It’s time to hear my verdict in Media Court case MC110510, Target Perfect.
As you might remember, the current case we’re examining involves the sales Website for Your Ultimate Side Income! The result of a recent collaboration between popular Internet marketers Erik Stafford and Ross Goldberg, Your Ultimate Side Income is a step-by-step plan to easily and quickly launch a lot of Websites, knowing little or nothing about how to do it before you start, and get them each pulling in sales automatically. Even though each site might typically pull in a relatively small amount of revenue, it’s automatic revenue, so it keeps coming in. You just focus on building them until you have all the revenue you want.
. . . → Read More: “Target Perfect” — The Verdict
OK, OK. Let’s bring this court to order. Today’s case presents a recent example of what to do to succeed online these days.
The Ultimate Side Income is a great example of targeting an offer.
First you need a great product, positioned for the right market. Then you need to determine a price that makes sense, considering current economic conditions, and market conditions. Then you have to write copy that fits right into the conversation already going on in the minds of your target market today.
For this case, we’re looking at the sales page for a product that fits all the above, in my opinion. The product was created by two very good friends of mine – Ross Goldberg and Erik Stafford. If . . . → Read More: Two Minds: Target Perfect
by Uncle Alan R. Bechtold
I feel it’s my duty to prepare you for this post. I’m certain it’s going to turn into a full-blown rant, and pull a marketer I truly respect into the rant in the process. I can’t ever discuss the topic of Internet marketing seminars these days without it turning into a rant, and I do blame this guy for being part of the problem, so…brace yourselves.
I personally know Armand Morin and respect him a lot. The guy’s a super-talented, brilliant marketing genius. I model him and his tactics often (except for singing country western, which I’ve chosen to leave to Armand) — and I’ve added literally tens of thousands of dollars to my bottom line doing so. The guy . . . → Read More: The End of IM Seminars?
NOTE FROM UNCLE ALAN: This piece puts a nice finishing touch on an ongoing discussion we’ve been carrying on here, through several posts…all started with a Webinar.
Check out Kris Chrisman’s two previous excellent, much deeper examinations of the issues raised by the Webinar and recent rulings here:
Then you’ll be ready for this, the final piece of the puzzle, wrapping up two points left hanging a bit previously:
Affiliate/Joint Venture Marketing and the FTC
by Kris Chrisman
In my previous two-part post, I mentioned two terms that most of you know well. Realizing the varied marketing experience of our readership, I wanted to provide those of you new to the concept links that expand on the two terms.
The terms were Affiliate . . . → Read More: Affiliate/Joint Venture Marketing and the FTC
Note from Uncle Alan: This is Part 2 of a complete re-visitation of the new FTC rules that were handed down in December of 2009. The new rules have had enough impact that I conducted a live Webinar that I lovingly called Total Transparency Marketing, During that Webinar, I went through some of the most important new rules for marketers from the FTC and from the credit card companies, looking specifically at turning the required new disclosures and disclaimers into sales-escalating pluses.
You can read the original post here:
Info-publishing and Marketing Portal (IMP) Staff Editor Kris Chrisman then stepped up to the plate, to present us with an overview of the important points not covered as thoroughly as I wanted to during the . . . → Read More: Taming MORE Rules
by Robert Imbriale http://www.ultimatewealth.com/
If you’ve been involved in marketing of any kind over the last two decades, I’m sure you’ve heard the saying, “content is King.” Marketers, successful marketers, live by that mantra. When I look at the Internet, what I really see are two things. There is the content and then there are the applications that allow you to interact with the content.
To completely over-simplify things, the applications are what make it possible for us to create, share, and use the content we find on the Internet. So, to say content is King, you’d have to also say that the applications are Queen, in order to have a more complete view of the Internet. There are all kinds of applications — from . . . → Read More: Content Is the Lifeblood Of the Internet